Overview
Anne Hickok Hanley helps residential homeowners manage their home construction and renovation projects.
Anne wanted to build her presence on the web. Her website needed to explain the services she offers, showcase the projects she has worked on, and provide a way for prospective clients to contact her.
She also needed help organizing and presenting her content to her best advantage, crafting her marketing message, and writing for the web.
New Website Features
Anne’s new custom website had the following features:
- strong marketing emphasis focusing on customer benefits and results
- database of projects Anne has worked on where potential clients can search by project type, cost, and style
- single project pages (27) have detailed descriptions and images which open up to a lightbox slideshow
- client testimonials
- multiple presentations of written content including FAQs, sequence boxes
- optimized for local search engine results
- client contact form
Overview
Anne Hickok Hanley helps residential homeowners manage their home construction and renovation projects.
Anne wanted to build her presence on the web. Her website needed to explain the services she offers, showcase the projects she has worked on, and provide a way for prospective clients to contact her.
She also needed help organizing and presenting her content to her best advantage, crafting her marketing message, and writing for the web.
New Website Features
Anne’s new custom website had the following features:
- strong marketing emphasis focusing on customer benefits and results
- database of projects Anne has worked on where potential clients can search by project type, cost, and style
- single project pages (27) have detailed descriptions and images which open up to a lightbox slideshow
- client testimonials
- multiple presentations of written content including FAQs, sequence boxes
- optimized for local search engine results
- client contact form